Case Studies

Hithium – Melbourne Energy Event Coverage

About the Client

Hithium is a global leader in advanced energy storage solutions, specializing in safe, efficient, and high-capacity lithium battery technology. Their participation in this Melbourne event was focused on showcasing their latest products, engaging with industry partners, and strengthening brand visibility.

Contact Person: Chris Liang
Location(s):
– Melbourne Convention & Exhibition Centre
– Hyatt Centric, Melbourne
Date:
October 22–24,

The Challenge

Hithium needed comprehensive event coverage across three consecutive days at two locations, with very specific media requirements:

  • Photography: group photo, booth displays, product shots, and coverage of the customer reception — without showing customer faces.
  • Videography: B-roll footage of the booth, key highlights from the exhibition, and short interviews with team members.

The challenge was capturing a wide range of assets while respecting client restrictions and ensuring immediate photo delivery for same-day usage.

Shootday’s Approach

To meet Hithium’s needs, our team deployed both a photographer and videographer across the three days:

  • Photography
    • Captured detailed booth photos, product shots, and group portraits.
    • Ensured discretion in customer reception photos by avoiding direct faces.
    • Provided on-site delivery straight from the SD card, enabling the client to use photos instantly.
  • Videography
    • Captured booth atmosphere, B-roll of products and visitors, and highlight sequences.
    • Recorded short interviews for future marketing use.
    • Edited a polished 3-minute highlight video with a 1-day turnaround, delivered on October 25.

This approach allowed Hithium to maximize event visibility while meeting strict content and delivery timelines.

The Outcome

150 professionally edited photos, delivered alongside all RAW files.

3-minute cinematic highlight video, ready within 24 hours after the event’s close.

Immediate on-site photo access ensured Hithium had fresh visuals for press, partners, and social media.

Client Feedback

Visuals

Closing Note


At Shootday, we specialize in delivering high-quality, fast-turnaround event coverage for brands at global exhibitions and conferences. Whether it’s photos, videos, or both, our team ensures your brand stands out across every moment.

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